Louis Vuitton's sales OBVIOUSLY went down last season, which isnt surprising since those looks from Fall 2009 looked terrible on just about everyone....ahem....Madonna. So this season they went for the most generic looks ever, added an afro to distract everyone from how boring the clothes are and a few fanny packs (which in my opinion can NEVER look fashionable under ANY circumstance) and plastered their monogram everywhere (cuz nothing sells better than people's insecurities).
Pretty low if you ask me. In fact it's just rubbish.
i don't know where this news has come from but louis vuitton has floated the entire lvmh group through this financial debacle the world has gone through lately. while you may have thought their latest collection rubbish, the sort of super high-end fare he sent out actually sold at about the same rate it did one year prior. it's the recession that accounts for their lack of sales growth, not the lack of creativity nor the covetable-ness of those designs....
http://www.economist.com/displayStory.cfm?STORY_ID=14447276
now, with respect to this collection, marc jacobs remains genius. he's picked up the baton from miuccia prada last season and delivered to the fashion world the complete antithesis of the "it shoe" almost showing us the idiocy of the entire notion. let's break down the collection: the clothes, on their own, remain easy sells. just like his spring and fall collections, they're gigantic statement pieces that entry level luxury shoppers can purchase and wear with EVERYTHING -- a vuitton jacket spices up everything from a tee shirt and jeans to smart business separates to microminis at night. second, the bags are exactly what louis vuitton has always put out: great somewhat hard-to-copy bags for the conspicuous consumer to match with the clothes she buys from other high end lines. and the shoes? at his eponymous line he made the brave move of making FLATS the statement shoe and here he's taken the most ugly creations he could think of -- i mean the wading boot was taken -- and made them something completely cerebral. if we would've seen these shoes at commes, tao, junya, yohji, undercover, or any other of that ilk, we would've heard the stalwarts of this forum singing their praises, but because it's marc, they're decried.
the biggest flaw in this show came in the styling. i love what marc tried to do, but he didn't quite pull off the same witty trick he did with his own line, but it doesn't take away from the fact that this stuff is going to be everywhere next season.
