Rogan for Target

OH & that plaid top. That would be really cute with some slouchy trousers.
 
Target at Barneys New York

A preview of Rogan Gregory's Go International designs planned
Tuesday, April 15, 2008
(NEW YORK) Rogan Gregory's capsule designs for Target may not have generated the same frenzy as the Kate Moss for Topshop collection, but the collection certainly has a fan in Barneys New York. Julie Gilhart, the store's fashion director, has worked her magic by persuading Target to launch the Rogan for Target collection at her Manhattan and Beverly Hills flagships in advance of their launch at the superstore. The collection, which marks the first time Barneys has carried Target merchandise, will arrive in New York and Los Angeles on May 8 and 15, respectively, and will be carried on the Co-op floor. The pieces will only be in stock for five days-after that, shoppers will have to wait for the mass debut. Gregory's relationship with Barneys is well-documented, the designer having helped establish the Loomstate for Barneys Green collection. Tonight, along with the Sundance Channel, the duo will celebrate their partnership in L.A. with a performance by She & Him featuring Zooey Deschanel and M. Ward. On April 22, the festivities will continue in New York with a performance by Kate Nash.

fashionweekdaily.com
 
HQ's from target's pressroom via nylon...
 

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I like this look for summer a lot...

*pic deleted--hotlinking not allowed from this site*

nitrolicious
 
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(credit: Barney's Babble by Simon Donaan)
3 days preview and buy at Barneys LA and New York

New York- May 9-11th
Los Angeles- May 16-18th
 

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Is this collection to be released at Target this month? I have not visited Target lately...
 
yeah, i was honestly pretty disappointed with gregory's offerings for target...very 'heidiwood' goes camping if you ask me. i expected so much more. sigh.
 
I cant wait! Even though theres only two items Im interested in right now.
 
ehh... it all looks quite bland. nothing new or interesting. the striped vest is kinda cute though.
 
The Barneys -> Target thing is interesting!

My local Barneys is not carrying the sneak preview, so if I want some of the pieces I have to wait until it hits Target! :shock:

That sort of blows my mind. I don't see any "must haves" but I'll check it out.
 
i'm really curious to see this collection in person! it sounds like there's a lot of negative views of it so far, but it seems like my style. I love the animal print looks & the eco friendly aspect is really awesome.
xoxo
 
Here's a blogger's update on the debut of Rogan at NYC's Barneys:
I didn't get a chance to check it out but did anyone happen to check out the collection? How's the quality and if it's worth the trip to see?


Live Early Report: Rogan for Target at Barneys Debuts

Friday, May 9, 2008, by BL

9:48 AMDespite the insanity less than 24 hours ago, all is very quiet at Barneys this morning, where in a few short minutes the Rogan for Target Go International collection debuts. Maybe it's the weather or the fact that things happen more slowly above 57th street—or perhaps it's that the people just don't understand how good this junk is. Whatever the case, we'll know more when the doors open. You know the routine: Developing.

9:58 AM
Update, 9:58 AM: There is now a small crowd at the main entrance (above). Our field team has the make-up of said group as 'six people waiting for Rogan, four European tourists, and one fashion blogger (in bright blue) snapping photos as fast as her little fingers can.'

2008_05_rogan_am_3.jpg

Update 10:03 AM: Doors open, and another 10 people have arrived. Definitely a good size group up on the 7th floor now. Good news: Shelves and racks have been replenished after last night's press feeding. Bad news: There seems to be a shortage of smaller sizes. And they're going quick.

10:05 AM
Update 10:05 AM: All of the merchandise in now on the shelves. There is nothing left in the back. The smalls are going very quick.
2008_05_rogan_am_5.jpg

10:09 AM
Update 10:09 AM: And...we're off the rails. It's all going to be gone in a matter of hours, at best. Almost no smalls left anywhere. Size 13 is the smallest left in the dresses; tops, large. People are flocking, swarming. The beginners in the crowd are completely shell shocked. Get react from the crowd: "There appears to be a high school field trip here."

Update 10:35 AM: The stuff is going, going...But there are rumors that some reserve stock may in fact still be in the back. Biggest early sellers: the stripe-y tank, the silk dresses and the swimsuits.

Source: racked.com
 
it appears as though the barneys collaboration was a sucess. ive read several blog reports that say that its almost sold out and only larger sizes are left.
 

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