UK Vogue July 2020 by Jamie Hawkesworth | Page 6 | the Fashion Spot

UK Vogue July 2020 by Jamie Hawkesworth

Flicking through this online, I've reached the twenty-page "pregnancy and motherhood" section where Vogue tries to sell you fertility vitamins, high performance prams and £110 babygros - there's even an ad for Barbie dolls.

The Lady Vanishes feels like there's a shade of Guy Bourdin, and it makes me reflect that many people looking at that editorial won't be aware of him, because his work is probably too problematic to mention. Yet his monomania created an entire interior landscape of imagery, where you saw the shoes, the girl... and the workings of his mind. Vogue today just gives you a picture of a model standing in some shrubbery - and by the way, have you considered this brand of organic baby food?
 
ok love the covers but was this issue really what gave birth to the challenge?
 
I'm imagining a Black Mirror episode where, every month, a random citizen is forced to pose for the front cover of a fashion magazine, which then gets sent out to the nation as mandatory reading, along with a response sheet where you can give feedback on how non-compliant you think the "model citizen" is with the norms of the moment, so that the magazine can "do better" in the future.

The one thing that won't change is the inability of most the readership to actually afford any of the products featured inside, despite the endless series of mundane faces on the cover, because the magazine draws the line at being inclusive of the poor. Discrimination on the basis of the amount of money you have to your name has yet to be eradicated.
 
A high fashion publication cover is not a mirror. Normal people don't belong on it! I hate people that are like this.

What's next? Normal people on the runway? Normal people in editorials? You know what, scrap Hollywood. Real people in movies!
 
Honestly I think the only top model who has a similar skintone to mine is Mica Arganaraz and I still find her a very dull model. I have clearly failed as a citizen of the free world since I judge people based on merit and not by their ethnic background and how that affects my frail sense of self.

The "Lady Vanishes" is a very lazy Charles Jourdan by Bourdin copy.
 
I found it interesting that our cozy little Eastern European country received only covers with the white woman on them. Every store I checked had heaps of one and the same cover.

Was that a deliberate choice, I wonder? Do they really separate covers between markets in terms of what will sell better?
 
The frumpy nurse is the only cover available in my city in Australia :innocent: Yoikes
I live normal - I like normal but not in Vogue - I want the ridiculous dream :mrgreen:
 

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