KoV
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- Sep 17, 2009
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the magazine only going from strength to strength in terms of the names Garcia manages to secure (putting the likes of Wintour's Vogue to shame).
I could be wrong, but I can't imagine that a single one of these names Nina managed to secure - Giselle included - wouldn't have cast this magazine's opportunities aside in a heartbeat if there was a competing offer from Wintour. I hope these issues are doing well on newstands, but if online engagement is any indication, they are not. Despite having millions of followers on instagram, the Giselle cover only scored a few thousand likes. I know this is print and it's annoying to bring up digital all the time, but but those are just awful numbers. And even here, where people love print, engagement in Elle threads is seriously low. Nina is doing her best and making good choices, but if no one's actually reading it, what's the point?
Excited to see this I&V issue, and I enjoy Elle, but I fear its days are numbered.
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