A Makeup Artist With G.P.S.
By NATASHA SINGER
July 19, 2007
TAYLOR CHANG-BABAIAN, a makeup artist in Los Angeles, spent her high school years trying to adapt movie-star looks to her Korean-American face.
“How do you create that smoky eye when you have flat eyelids?” Ms. Chang-Babaian, 33, said this week.
“Once when I was 16, I went out on a date with a boy who thought my face was bruised because I had mistakenly suspended very dark triangles of eye shadow on the sides of my eyes.”
Now Ms. Chang-Babaian, who makes up faces for ad campaigns and celebrity appearances, has written a beauty guidebook with tips for Asian women.
Ms. Chang-Babaian said she was prompted to write “Asian Faces” (to be released Aug. 7, Perigee-Penguin, $24.95), after undergoing clownlike makeovers from department store cosmetics clerks and makeup artists who lacked experience working with Asians.
She takes an individual approach to makeup, suggesting that women emphasize their own features instead of trying to mimic Hollywood beauty ideals or advertisement images.
The book is aimed at an Asian audience, with makeup looks called Honolulu (minimalist) and San Francisco (bohemian). But much of the advice is applicable to the general makeup devotee.
“Black eyebrow pencil looks too harsh, even if you have black hair,” said Ms. Chang-Babaian. “Go for an ashier brown.”