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Patrick Robinson for Target
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PerfectPerfect
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http://pressroom.target.com/pr/news/fashion/go-international/album.aspx?id=4504
The small thumbnails of the pictures have gone up but no formal annoucments have been made.
Not to mention that this small preview picture that has been up, almost gives it away.
The small thumbnails of the pictures have gone up but no formal annoucments have been made.
Not to mention that this small preview picture that has been up, almost gives it away.
fashionispoison
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^ I posted the links to the Target press room some time ago but I wonder why the HQ pictures aren't up yet. There's only about four weeks left for the Proenza Schouler line & Patrick's line is supposed to be out next month! Target needs to get with the program because we all want to see the bigger pictures! 
nogoodforme
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the HQs are up now! (i just spent some time downloading all of 'em!) i have to say, being able to see everything in greater detail has made me much more excited about this collection. patrick robinson may not be as high-profile as some of the other target/go designers, but in terms of wearability, practicality, ease, and a certain beachy/bohemian thing that is both relaxed and kinda sexy, this may be one of my fave go collections so far...
crossing my fingers!
crossing my fingers!
E
em 692
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^^^ only four more weeks of proenza? seems like their stuff came out quite a while ago! but knowing about it so long before it came out might be throwing off my judgement. then again, the stuff (at least at my store) is pretty picked over by now 
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^ I believe that's how long the PS line is going to be out since Patrick's line is scheduled to debut at most Target stores & target.com on May 6, 2007 through July 15, 2007.
To be fair, the PS line was out a little longer than most of the Go Int. designers. Almost all of the lines were out for 60 days and the PS line was available for 90 days.
To be fair, the PS line was out a little longer than most of the Go Int. designers. Almost all of the lines were out for 60 days and the PS line was available for 90 days.
fashionispoison
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here are some pics. for some reason the other link i put up does not work
http://www.nitrolicious.com/blog/2007/02/20/patrick-robinson-for-target-preview/
http://www.nitrolicious.com/blog/2007/02/20/patrick-robinson-for-target-preview/
babyladybones
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cute shorts. very cute shorts.
simple_elegance
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hmmm...i've never heard of him. i'll reserve my judgment until i see the clothes.
cuppycakes
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I'm curious
plain.jane
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i love this too... very nice!Madhuri said:
ukfashionista
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I am in love with this line! So it's out in MAY???
ukfashionista
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Yay. 
That's pretty soon!
That's pretty soon!there was a really nice story about the line in todays wall street journal. with all the images of the greek vases and mosaics that he got inspiration from. it made me like the collection a lot more! check your newsstand for the pictures. i think they are worth checking out.
here is a reprint of the story i found on news.aol.com
Rethinking Expensive Clothes
With famous designers creating clothes for mass retailers from Target to Gap, consumers may be wise to ask whether it's worth shelling out thousands of dollars for expensive designer clothes.
Patrick Robinson, former designer for such well-known fashion emporiums as Giorgio Armani, Anne Klein and Perry Ellis has lately begun to have a change of heart when it comes to high-end fashion. He no longer has the patience for fashion shows and the inefficiencies of studio design that drive up the price of clothes, without delivering real value.
Mr. Robinson, who is about to become Target's sixth guest designer, had this epiphany when he created his Greek-inspired collection in cotton gauze, jersey and khaki, set to debut in Target's 1,400 stores next month.
After spending four years as design director for women's wear at Giorgio Armani in the early 1990s, and most recently at Paco Rabanne, the 40-year-old designer was accustomed to having a lot of creative latitude and access to the highest-quality Italian fabrics and workmanship. But in turning out clothes for under $50 for Target, Mr. Robinson was surprised that he didn't have to compromise as much on design and materials as he expected.
A-List Names
The imperative that high fashion must be expensive is increasingly being questioned as more mass retailers adapt the strategy of commissioning upscale designers to produce special collections for their stores. Mr. Robinson is just the latest name to come to Target, which has had guest stints from up-and-comers Louella Bartley, Tara Jarmon, Paul & Joe, Behnaz Sarafpour and Proenza Schouler. These designers -- who aren't yet household names but who are well-regarded in the fashion world -- produce limited-edition collections that are in Target stores for just 60 to 90 days.
Swedish retailer H&M has also caused a stir with collections by Karl Lagerfeld, Stella McCartney and Viktor & Rolf. And starting on Tuesday, the Gap will be showcasing a special group of white shirts, priced between $68 and $88, created by critically acclaimed New York designers Doo Ri, Rodarte and Thakoon.
Of course, high-end fashion continues to hold sway. None of these designers would have been in a position to be hired by mass retailers if they hadn't first gotten on the fashion radar by way of the runway shows in New York, Paris and Milan.
The idea that affluent consumers will suddenly abandon expensive designer duds for mass marketers is highly unlikely. For one thing, mass marketers are limited in how many fine garments they can produce. Target and H&M have concentrated largely on casual clothes in a narrow range of sizes, and quality can be hit-and-miss. They have yet to conquer the highly tailored garments that simply can't be turned out at the mass retailers' prices -- which typically max out at $150.
For those who can afford it, it still makes sense to splurge on expensive wardrobe staples such as tailored suits and jackets, winter coats and shoes, where fabric, fit and workmanship clearly make a difference. Most people justify splurging -- say, spending $2,000 on a handbag -- because they will get a lot of wear out of it. "In some cases, the status handbag is perceived to have more value, as opposed to the $5,000 dress that you will wear for one season," says Pamela Danzinger, a New York-based luxury-goods marketing consultant.
Still, Mr. Robinson's Target experience suggests it's increasingly worthwhile to browse the discount aisles.
Finding the Fabric
Mr. Robinson began working with Target last May, when he sketched out a collection of about 150 pieces -- dresses, skirts, tops, pants, bathing suits, evening dress and handbags and scarves. Inspired by ancient Greek goddesses and the "essence of summer," he had all kinds of ideas for signature prints, with faded medallions and gold coin embellishments. He combed through Target's library of fabrics, and when he didn't find the fabrics he wanted, Target came through three days later with suitable alternatives from its extensive sourcing network in Asia. One cotton eyelet fabric from China, in particular, he says was "as good as what I would get in Italy."
One lesson that Target had learned beginning with its ongoing four-year relationship with designer Isaac Mizrahi, was to avoid watered-down looks by having too many people involved in the design process. "We don't attempt to design any portion of the line," says Trish Adams, senior vice president, merchandising.
During the design process, Mr. Robinson had just one main point person to report to: Sally Mueller, director, marketing planning. "The fewer merchants that work on it, the better," Ms. Adams says. "We don't have 25 people weighing in." Mr. Robinson says the process resembled his experience in traditional fashion houses, where he decided the look of the clothes as well as made major decisions on the look of the advertising.
What Target figured out years ago -- and its competitors are now discovering -- is that consumers respond to creative designer, as opposed to brands designed by committees of merchandisers or endorsed by celebrities. "What chains like Gap are learning is that people want to be led by a real designer, even if they've never heard of them before," says David Wolfe, creative director of Doneger Group Inc., retail consultants.
A Smooth Ride
Mr. Robinson was prepared for the usual trial and error of fitting and redraping prototype samples as they came in from China, a process that usually takes three times to get right, he says. He was bowled over when all 150 samples arrived from China in less than two months, with most garments needing minimal corrections. "It went so smoothly. It was shocking -- you can't get that out of Italy," he says.
Now, Mr. Robinson says he is so happy that his collection will reach so many customers, that he is ready to switch the course of his career to design exclusively for the masses. "I won't take another job in the designer market because I just don't believe in it," he says. "It doesn't excite me anymore."
here is a reprint of the story i found on news.aol.com
Rethinking Expensive Clothes
With famous designers creating clothes for mass retailers from Target to Gap, consumers may be wise to ask whether it's worth shelling out thousands of dollars for expensive designer clothes.
Patrick Robinson, former designer for such well-known fashion emporiums as Giorgio Armani, Anne Klein and Perry Ellis has lately begun to have a change of heart when it comes to high-end fashion. He no longer has the patience for fashion shows and the inefficiencies of studio design that drive up the price of clothes, without delivering real value.
Mr. Robinson, who is about to become Target's sixth guest designer, had this epiphany when he created his Greek-inspired collection in cotton gauze, jersey and khaki, set to debut in Target's 1,400 stores next month.
After spending four years as design director for women's wear at Giorgio Armani in the early 1990s, and most recently at Paco Rabanne, the 40-year-old designer was accustomed to having a lot of creative latitude and access to the highest-quality Italian fabrics and workmanship. But in turning out clothes for under $50 for Target, Mr. Robinson was surprised that he didn't have to compromise as much on design and materials as he expected.
A-List Names
The imperative that high fashion must be expensive is increasingly being questioned as more mass retailers adapt the strategy of commissioning upscale designers to produce special collections for their stores. Mr. Robinson is just the latest name to come to Target, which has had guest stints from up-and-comers Louella Bartley, Tara Jarmon, Paul & Joe, Behnaz Sarafpour and Proenza Schouler. These designers -- who aren't yet household names but who are well-regarded in the fashion world -- produce limited-edition collections that are in Target stores for just 60 to 90 days.
Swedish retailer H&M has also caused a stir with collections by Karl Lagerfeld, Stella McCartney and Viktor & Rolf. And starting on Tuesday, the Gap will be showcasing a special group of white shirts, priced between $68 and $88, created by critically acclaimed New York designers Doo Ri, Rodarte and Thakoon.
Of course, high-end fashion continues to hold sway. None of these designers would have been in a position to be hired by mass retailers if they hadn't first gotten on the fashion radar by way of the runway shows in New York, Paris and Milan.
The idea that affluent consumers will suddenly abandon expensive designer duds for mass marketers is highly unlikely. For one thing, mass marketers are limited in how many fine garments they can produce. Target and H&M have concentrated largely on casual clothes in a narrow range of sizes, and quality can be hit-and-miss. They have yet to conquer the highly tailored garments that simply can't be turned out at the mass retailers' prices -- which typically max out at $150.
For those who can afford it, it still makes sense to splurge on expensive wardrobe staples such as tailored suits and jackets, winter coats and shoes, where fabric, fit and workmanship clearly make a difference. Most people justify splurging -- say, spending $2,000 on a handbag -- because they will get a lot of wear out of it. "In some cases, the status handbag is perceived to have more value, as opposed to the $5,000 dress that you will wear for one season," says Pamela Danzinger, a New York-based luxury-goods marketing consultant.
Still, Mr. Robinson's Target experience suggests it's increasingly worthwhile to browse the discount aisles.
Finding the Fabric
Mr. Robinson began working with Target last May, when he sketched out a collection of about 150 pieces -- dresses, skirts, tops, pants, bathing suits, evening dress and handbags and scarves. Inspired by ancient Greek goddesses and the "essence of summer," he had all kinds of ideas for signature prints, with faded medallions and gold coin embellishments. He combed through Target's library of fabrics, and when he didn't find the fabrics he wanted, Target came through three days later with suitable alternatives from its extensive sourcing network in Asia. One cotton eyelet fabric from China, in particular, he says was "as good as what I would get in Italy."
One lesson that Target had learned beginning with its ongoing four-year relationship with designer Isaac Mizrahi, was to avoid watered-down looks by having too many people involved in the design process. "We don't attempt to design any portion of the line," says Trish Adams, senior vice president, merchandising.
During the design process, Mr. Robinson had just one main point person to report to: Sally Mueller, director, marketing planning. "The fewer merchants that work on it, the better," Ms. Adams says. "We don't have 25 people weighing in." Mr. Robinson says the process resembled his experience in traditional fashion houses, where he decided the look of the clothes as well as made major decisions on the look of the advertising.
What Target figured out years ago -- and its competitors are now discovering -- is that consumers respond to creative designer, as opposed to brands designed by committees of merchandisers or endorsed by celebrities. "What chains like Gap are learning is that people want to be led by a real designer, even if they've never heard of them before," says David Wolfe, creative director of Doneger Group Inc., retail consultants.
A Smooth Ride
Mr. Robinson was prepared for the usual trial and error of fitting and redraping prototype samples as they came in from China, a process that usually takes three times to get right, he says. He was bowled over when all 150 samples arrived from China in less than two months, with most garments needing minimal corrections. "It went so smoothly. It was shocking -- you can't get that out of Italy," he says.
Now, Mr. Robinson says he is so happy that his collection will reach so many customers, that he is ready to switch the course of his career to design exclusively for the masses. "I won't take another job in the designer market because I just don't believe in it," he says. "It doesn't excite me anymore."
