US Vogue isn't an anomaly, though. Eventually they're going to stop printing magazines. The industry as a whole is in trouble, several titles have been shut down, others are no longer releasing 12 issues a year, others are lucky to have 100 pages an issue. Anna isn't doing everything right, but no one else is either and in some ways there's really only so much you can do. Anna's relied more on putting people on the cover who get attention online (where everyone lives, as you said) so the mere fact that you're reading about Vogue/Anna all over, in my opinion, speaks to their success. Vogue has a very popular online presence. What other magazines have YouTube channels with plenty of videos earning tens of millions of views, tens of millions of social media followers on instagram, etc. To say US Vogue is going downhill in terms of sales or popularity or influence or what have you is one thing, but who is doing better by those same measures?
For someone who’s just oh so powerful in the industry, who can get cover stars with tens of millions of followers on social media, she CAN and SHOULD be doing better with sales, the rest of the industry be damned. Period. And YouTube views and likes don’t translate to sales, this has been reported extensively and we all know this. So? And? What’s your point?
People talk a lot a crap about Anna and sometimes it’s deserved but let’s face it, hers is the last magazine that matters. No one cares about getting the cover of Vanity Fair, Sports Illustrated, Time, or Rollingstone. Anna has usurped every Politician, Sports Figure, Actress or Pop Star. The only thing that can compete is British Vogue with their exclusives on the royals, although with Meghan in the family now even that exclusive turf might be in jeopardy.
Um. You do know there are plenty of people who will never get Vogue covers, who do care about being on Sports Illustrated or Rolling Stone. Give me a break.
Viola Davis and Tessa Thompson aren’t good enough for Vogue, but they both have Time covers. I’m pretty sure they’re proud of that accomplishment. I mean, if they sat around holding their breath for a cover from Anna, they’d be dead and buried at this point.
That’s just silly.
Shhhh! Celebs don’t care about booking US Vogue now. PR managers clamor to book UK Vogue because its the biggest magazine now.
This notwithstanding the fact that celebs booked US to promote their films, albums, and gave the magazine exclusive content to produce. Gaga, Beyoncé, and Rihanna all appearing on the same year. Ariana giving Vogue an exclusive music video. Presidential candidates/families appear for a spread. Still has access to the biggest names in the US. These don’t matter since they were all coerced to do appear in Vogue.
Further, Bazaar is way better than Vogue now.
This magazine is indeed dead.
Give me a damn break, no one said anything about Bazaar being better. But since you bought it up, the fact that you would even think to compare the two is your subconscious talking. Telling on yourself with that post.
And let’s not forget the fact that politicians, etc aren’t getting Vogue covers, they’re only inside because they’re too old. Time magazine, etc. is the only place they’ll be cover worthy.
You all are really trying it. But anything to stand up for your queen.
And PS: what’s the point of having access to all these big names when she puts garbage pop stars and mediocre models on covers. And British white women under the age of 30. When if there’s anytime in her tenure to step out the box, is now and do something different. Shake things up. Be a leader for a change not because no one has yet to have knocked you off your pedestal but because you have the creativity and courage to try something new and speak to people and audiences you have marginalized/ignored the past 30 years.
Give me Edward’s cover and effort to reach out to new people and audiences to potentially INCREASE mag sales than this garbage any day of the week.
Or a lot of us on this internet forum are not that short-sighted, blaming the appearance of a reality star on the cover for the demise of this magazine. Sure, Kim and her family are all garbage, but to believe this was a big part of Vogue's downfall, and not, you know, the actual print industry seeing its reader base shrink to nothing, that is just plain out of touch, even for a forum full of people stuck in 2009.
Give me a damn break. There’s no where in my post where I specifically argued that that 2014 cover was the linchpin in the downfall. But that’s where I STARTED to see the magazine lose its luster in the average person’s eyes.
With all the racism, sexism, homo/transphobia, Islamophobia and general hostility to any one and any idea who’s not the establishment and anointed by the establishment on these forums, yes you’re all out of touch.
So all you Anna defenders/sycophants keep living in your 2009 bubble with your head in the sand. You’ll get your reality check eventually.
