Vogue France December 2024/January 2025 : Loli Bahia by Mert Alas & Marcus Piggott

[phungnam96]

no for that wig.

 

[callmejaeden]

I can’t stand the Loli hate

 

[testinofan]

Cover copy MEISEL
editorial copy NEWTON

 

[kasper!]

^And some Bourdin, which they have been ripping off from since 2002...

Happy for Loli, the feather trimmed jacket is lovely.

 

[blueorchid]

I really want to understand what went wrong with Mert & Marcus. Like... I don't get it. Why are they such poor photographers now? I'm hard on Meisel here, but his current work doesn't make me his entire career in general lol. With Mert & Marcus I'm just confused. Does anyone have any insight into their "downfall"?

 

[TomBlanksFullFatMiuMiu]

She only has one expression

 

[Srdjan]

I love the cover, it gives me both festive Christmas and fresh January vibes.

 

[THD96]

Sorry but I’m not impressed with the result at all. I don't want Alastair at VF if he only delivers what looks like i-D redux.

Maybe if they want to achieve that nonchalance attitude, they should look at the new M magazine editorial. That's how you should do it.

 

[oaklee91]

I like the cover, not so much with the hair. But it’s pretty good and the contents are nice as well.

 

[Mr Yayo]

Why is the industry so obsessed with her??

I need answers not likes 🤣🤣

 

[Melancholybaby]

that hair does not suit her

That hair does not suit anyone.

There's something very stiff and awkward about the cover and photos from the editorial, they're not very pleasant to look at. It's like no one bothered to put any effort here.

 

[svpernova]

I'd say because she has a gorgeous face, the industry has always been obsessed with models who have an "attractive" face but are mediocre. It's the first impression she gives you. Plus she isn't that big compared to top models like Mika, she's just a favorite of French brands and I can see why.

I need answers not likes 🤣🤣

 

[Valentine27]

I love the cover, it gives me both festive Christmas and fresh January vibes.

Oh, really?! Festive? Fresh vibes?
It's funny the different perception. I see absolutely nothing Christmassy about this cover.

 

[tigerrouge]

Maybe Christmas is a sulky teenager trying to dress older than her age.

Loli Bahia has that rare gift as a model, where nothing she wears seems like it belongs on her. She doesn't inhabit the look, the look wears her. The outfits always feel like they're bigger than her capacity to fill them. If part of modelling is being able to project a mood or a persona, according to the shoot - that part has yet to kick in.

And glamour only works when the person is in full possession of it. If you paint someone's face or dress them up, but there's no animating force from within, all you've got is a living doll.

 

[Mr Yayo]

I'd say because she has a gorgeous face, the industry has always been obsessed with models who have an "attractive" face but are mediocre. It's the first impression she gives you. Plus she isn't that big compared to top models like Mika, she's just a favorite of French brands and I can see why.

But she just embodies nothingness which was what baffled me- why her. Although I did say her Alaia campaign showed some improvement/further promise but nope

 

[fashionsavvvvvy]

What is the inspiration behinds this hairstyle? Can anyone fill me in?

 

[blueorchid]

Open up any issue of a fashion magazine from the mid-1950s to the mid-1960s lol

 

[MModa]

I love the cover and a few of the shots in the fashion editorial by Mert and Marcus. The hairstyle on Bahia looks awkward but at least it is a new look for her. It is great to see the duo photograph for Vogue France again.

Inside, the magazine uses more interesting typography opening a few of their stories and it already looks so much better.

 

[onlooker]

Love the (kinda) new layout of the whole magazine.

 

[crmsn]

Love the (kinda) new layout of the whole magazine.

I really hope they stick to it.