> ALL PICS HAVE BEEN REMOVED FROM THIS THREAD AT THE REQUEST OF PIRELLI
If I thought a Pirelli calendar without boobs would be disappointing, a Pirelli calendar thread without images is even more so.
You'd think Pirelli would realise that the more people talk about a hard-to-get item, the more people will want to get their hands on it, and the higher the prestige of the whole concept. But if there are no images to whet the appetite, there's not much any of us can say.
The furore over the actual launch will last about three days, given how quickly internet reporting disperses a story around the world and then forsakes it for the next day's news. But a slow build-up to the launch with the occasional image leak would ensure the item stayed at the forefront of people's expectations for several months ahead of the big day. That would means sustained positive interest in the Pirelli name for 2-3 months.
But Pirelli can choose how to handle the PR for their brand-building calendar any way they like. For me, it's a case of 'no images, no interest'.