liberty33r1b
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JessRuthie said:
thanks!!!
Stella McCartney for H&M #1
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thanks!!!
Stella McCartney: Mass and class
LONDON Ten years after she graduated from Saint Martins fashion school and set up a fashion business in her Notting Hill home, Stella McCartney is still wearing one of the signature silky camisoles, originally inspired by vintage finds.
But this is not the glamorous little piece that her friend Madonna and McCartney's Hollywood pals have given celebrity credence. And when she steps into her latest design of ultra skinny jeans, topped with an embroidered jacket, they are not plucked from her pretty, pale-colored stores in London, New York or Los Angeles.
Instead, anyone with a few bucks can buy the latest design from this scion of Rock Royalty in their local Hennes & Mauritz store.
"I've always felt there was something wrong about making high-priced clothes - and I am really proud of the quality," said McCartney of her collaboration with H&M that is launched in London on Tuesday and goes on sale Nov. 10. Following in the giant footprints of Karl Lagerfeld, who generated massive publicity and sales to match when he joined up with the Swedish fast fashion store group last year, McCartney is offering her key pieces at prices that range from 29.90, or about $36 - compared to 192 in her signature line - for that camisole and 59.90 for her trademark sexy pantsuit.
Without in any way putting down the luxury label she has developed with Gucci Group since 2001, McCartney admits that the H&M range fits her personal groove.
"There is a merit to having clothes that are not so precious - and I like it all," she said, citing her favorites as the skinny-leg black denim jeans and the dusky blue silky dress with a "laddered" pattern. That looked at its sensual, feminine best modeled by her good friend, Kate Moss, until the firestorm over the model's purported cocaine use caused H&M to defer to its squeaky clean image and pull the ad campaign.
If Moss might have been the ideal image for the clothes, McCartney herself is also their role model. She reduced the 45-piece collection to "the best of Stella," choosing "a big chunky knit cardigan" from her 2001 collection and working on the summer trench coats and black wool or Prince of Wales check tailoring from her college-degree show of a decade ago.
"I find myself personally that I always mix things - a pair of jeans from when I left college with a piece of knitwear I have done now," she said. "I don't just take the current collection. Hopefully it can last more than one season."
That comment refers both to promoting her own classics and to the idea that the H&M partnership might continue in some form, although it is only slated as a one-off. With a gun to her head from Gucci Group, whose CEO, Robert Polet, has given an ultimatum to break even by 2007 to all its emerging brands, McCartney already inked a deal with Adidas and created high tech sportswear imbued with the femininity of soft, dusty colors and sweet decoration.
Margareta van den Bosch, head of design at H&M, said that the company was "thrilled" to collaborate with McCartney.
"Her designs are modern and cool yet classic and wearable - we have long admired her sense of tailoring and femininity," said van den Bosch, adding that research showed that the McCartney tag resonated with consumers.
Inevitably, the McCartney name, that has both bolstered and dogged the designer, is likely to make the H&M range a hit. But could it be more than Lagerfeld's one-season wonder?
McCartney admits that the high/low idea has its perils.
"I don't think H&M has to be just for one season, but it is still a little bit tricky," she said. "My brand has only been going four and a half years in a world of other brands with a real cemented foundation. We have to have solidity at top end. Adidas is pure performance and technical - it has a totally different purpose. There has to be a strategic plan. I was approached by Target and said 'no"' she said, referring to the American company. "If I'm not proud of it or if you start to sell yourself cheap, it's a really touchy one."
McCartney, now the mother of a baby son and married to the design entrepreneur Alasdhair Willis, has outgrown her rock chick image. Her spring/summer 2006 show earlier this month showed a maturing designer. Does she take seriously Gucci Group's implied threat to pull the financial plug on any brand that is not in the black in two years time?
"I'm not sure about that," said McCartney. "To me, we are doing so well. I've never sat down with Robert Polet and said: 'Is that for real?' All I get from everyone - from François-Henri Pinault, chief executive of parent company PPR - is positive and encouraging."
LONDON Ten years after she graduated from Saint Martins fashion school and set up a fashion business in her Notting Hill home, Stella McCartney is still wearing one of the signature silky camisoles, originally inspired by vintage finds.
But this is not the glamorous little piece that her friend Madonna and McCartney's Hollywood pals have given celebrity credence. And when she steps into her latest design of ultra skinny jeans, topped with an embroidered jacket, they are not plucked from her pretty, pale-colored stores in London, New York or Los Angeles.
Instead, anyone with a few bucks can buy the latest design from this scion of Rock Royalty in their local Hennes & Mauritz store.
"I've always felt there was something wrong about making high-priced clothes - and I am really proud of the quality," said McCartney of her collaboration with H&M that is launched in London on Tuesday and goes on sale Nov. 10. Following in the giant footprints of Karl Lagerfeld, who generated massive publicity and sales to match when he joined up with the Swedish fast fashion store group last year, McCartney is offering her key pieces at prices that range from 29.90, or about $36 - compared to 192 in her signature line - for that camisole and 59.90 for her trademark sexy pantsuit.
Without in any way putting down the luxury label she has developed with Gucci Group since 2001, McCartney admits that the H&M range fits her personal groove.
"There is a merit to having clothes that are not so precious - and I like it all," she said, citing her favorites as the skinny-leg black denim jeans and the dusky blue silky dress with a "laddered" pattern. That looked at its sensual, feminine best modeled by her good friend, Kate Moss, until the firestorm over the model's purported cocaine use caused H&M to defer to its squeaky clean image and pull the ad campaign.
If Moss might have been the ideal image for the clothes, McCartney herself is also their role model. She reduced the 45-piece collection to "the best of Stella," choosing "a big chunky knit cardigan" from her 2001 collection and working on the summer trench coats and black wool or Prince of Wales check tailoring from her college-degree show of a decade ago.
"I find myself personally that I always mix things - a pair of jeans from when I left college with a piece of knitwear I have done now," she said. "I don't just take the current collection. Hopefully it can last more than one season."
That comment refers both to promoting her own classics and to the idea that the H&M partnership might continue in some form, although it is only slated as a one-off. With a gun to her head from Gucci Group, whose CEO, Robert Polet, has given an ultimatum to break even by 2007 to all its emerging brands, McCartney already inked a deal with Adidas and created high tech sportswear imbued with the femininity of soft, dusty colors and sweet decoration.
Margareta van den Bosch, head of design at H&M, said that the company was "thrilled" to collaborate with McCartney.
"Her designs are modern and cool yet classic and wearable - we have long admired her sense of tailoring and femininity," said van den Bosch, adding that research showed that the McCartney tag resonated with consumers.
Inevitably, the McCartney name, that has both bolstered and dogged the designer, is likely to make the H&M range a hit. But could it be more than Lagerfeld's one-season wonder?
McCartney admits that the high/low idea has its perils.
"I don't think H&M has to be just for one season, but it is still a little bit tricky," she said. "My brand has only been going four and a half years in a world of other brands with a real cemented foundation. We have to have solidity at top end. Adidas is pure performance and technical - it has a totally different purpose. There has to be a strategic plan. I was approached by Target and said 'no"' she said, referring to the American company. "If I'm not proud of it or if you start to sell yourself cheap, it's a really touchy one."
McCartney, now the mother of a baby son and married to the design entrepreneur Alasdhair Willis, has outgrown her rock chick image. Her spring/summer 2006 show earlier this month showed a maturing designer. Does she take seriously Gucci Group's implied threat to pull the financial plug on any brand that is not in the black in two years time?
"I'm not sure about that," said McCartney. "To me, we are doing so well. I've never sat down with Robert Polet and said: 'Is that for real?' All I get from everyone - from François-Henri Pinault, chief executive of parent company PPR - is positive and encouraging."
H&M's McCartney Campaign Uses Mannequins for Moss
Oct. 24 (Bloomberg) --
H&M is using mannequins to advertise its new Stella McCartney clothing collection after dropping the English model Kate Moss amid allegations she used cocaine.
Hennes & Mauritz AB will show the collection for the first time tomorrow in London. The company's Web site today features five white, headless mannequins wearing McCartney outfits. Internet users should come back Oct. 27 to see the complete line, which will go on sale Nov. 10, the site says.
The company had planned to use Moss as the lead model for the Stella campaign to match the success of last year's collection by Karl Lagerfeld, the designer behind Chanel. It ran into an unexpected problem in September, when the Mirror newspaper published photos purportedly showing Moss sniffing cocaine. H&M dropped her on Sept. 20.
H&M will eventually use models in the ad campaign. Spokeswoman Annacarine Bjoerne declined to say when or comment on who will feature in them. An announcement will be made tomorrow at the London event, she said. H&M has been introducing clothing by well-known designers as it tries to boost same-store sales, which dropped in the past two fiscal years.
The collection by McCartney, the daughter of musician Paul McCartney, includes a greenish grey chiffon dress with a ribbon for a belt for $99.90 and a black oversized trench coat for $129, according to photos on H&M's Web site.
The collection is going to be smaller than the Lagerfeld line, which helped boost H&M's November sales excluding currency fluctuations by 24 percent. The Lagerfeld line included clothing for both men and women, while McCartney's collection consists of women's wear. Some H&M stores ran out of Lagerfeld clothing within hours of opening when it went on sale last November.
McCartney started a joint venture with Gucci Group NV in 2001 that sells women's clothing, accessories and perfumes. She graduated in 1995 from London's Central St. Martins College of Art & Design and her final-year collection was bought by retailers such as Neiman Marcus.
Oct. 24 (Bloomberg) --
H&M is using mannequins to advertise its new Stella McCartney clothing collection after dropping the English model Kate Moss amid allegations she used cocaine.
Hennes & Mauritz AB will show the collection for the first time tomorrow in London. The company's Web site today features five white, headless mannequins wearing McCartney outfits. Internet users should come back Oct. 27 to see the complete line, which will go on sale Nov. 10, the site says.
The company had planned to use Moss as the lead model for the Stella campaign to match the success of last year's collection by Karl Lagerfeld, the designer behind Chanel. It ran into an unexpected problem in September, when the Mirror newspaper published photos purportedly showing Moss sniffing cocaine. H&M dropped her on Sept. 20.
H&M will eventually use models in the ad campaign. Spokeswoman Annacarine Bjoerne declined to say when or comment on who will feature in them. An announcement will be made tomorrow at the London event, she said. H&M has been introducing clothing by well-known designers as it tries to boost same-store sales, which dropped in the past two fiscal years.
The collection by McCartney, the daughter of musician Paul McCartney, includes a greenish grey chiffon dress with a ribbon for a belt for $99.90 and a black oversized trench coat for $129, according to photos on H&M's Web site.
The collection is going to be smaller than the Lagerfeld line, which helped boost H&M's November sales excluding currency fluctuations by 24 percent. The Lagerfeld line included clothing for both men and women, while McCartney's collection consists of women's wear. Some H&M stores ran out of Lagerfeld clothing within hours of opening when it went on sale last November.
McCartney started a joint venture with Gucci Group NV in 2001 that sells women's clothing, accessories and perfumes. She graduated in 1995 from London's Central St. Martins College of Art & Design and her final-year collection was bought by retailers such as Neiman Marcus.
impossibleprincess
kabhi alvida
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I like this too. So so far it's the mens shirt, the belt and the grey trousers, and now this:
I don't start lectures until 12 that day, thank God!
I don't start lectures until 12 that day, thank God!
H&M chooses Italy's Mariacarla Boscono as model to replace Kate Moss - Direkt
10.25.2005, 09:56 AM
STOCKHOLM (AFX) - Hennes & Mauritz AB said it has chosen the Italian fashion model, Mariacarla Boscono to replace Kate Moss as the face of its forthcoming 'Stella McCartney for H&M' Autumn collection, reported news agency Direkt.
Boscono will appear in a TV-campaign which will run in several markets from Nov 3-12, with the Stella McCartney collection due to appear in H&M's stores from Nov 10.
H&M sacked the UK model Kate Moss after allegations that she was involved in drug taking.
10.25.2005, 09:56 AM
STOCKHOLM (AFX) - Hennes & Mauritz AB said it has chosen the Italian fashion model, Mariacarla Boscono to replace Kate Moss as the face of its forthcoming 'Stella McCartney for H&M' Autumn collection, reported news agency Direkt.
Boscono will appear in a TV-campaign which will run in several markets from Nov 3-12, with the Stella McCartney collection due to appear in H&M's stores from Nov 10.
H&M sacked the UK model Kate Moss after allegations that she was involved in drug taking.
H&M TAKES MOSS FOR A LOSS
By SUZANNE KAPNER
Headless mannequins and block lettering have replaced supermodel Kate Moss in H&M's advertisements for its new Stella McCartney line, which will be shown to taste makers for the first time today in London.
Moss was supposed to star in print and billboard advertisements promoting the new line, which will be available for a limited time in 400 H&M stores beginning Nov. 10.
But the retailer dumped her after she was photographed allegedly snorting cocaine.
Given the timing, H&M had to scramble for an alternative.
"This is the quickest thing that we could come up with on such short notice," said Jennifer Uglialoro, an H&M spokeswoman.
The print campaign, which broke in the November issues of Interview, Paper and V magazines, used only the words "Stella McCartney for H&M" printed on a purple background and no pictures. H&M's Web site features headless mannequins modeling select looks from the line.
The full collection, consisting of about 30 pieces, will be available for online viewing on Oct. 27, the Web site says.
The line is the second collaboration between a high-end designer and H&M, a so-called fast-fashion retailer that sells cheap chic.
Last year, H&M produced a limited edition collection by Karl Lagerfeld, which created a stampede among shoppers, who vied for the items, many of which sold out within hours.
Asked whether the switch to a lower-profile ad campaign would hurt sales of the McCartney line, a spokeswoman said, "We anticipate that it will be well-received by our customers."
By SUZANNE KAPNER
Headless mannequins and block lettering have replaced supermodel Kate Moss in H&M's advertisements for its new Stella McCartney line, which will be shown to taste makers for the first time today in London.
Moss was supposed to star in print and billboard advertisements promoting the new line, which will be available for a limited time in 400 H&M stores beginning Nov. 10.
But the retailer dumped her after she was photographed allegedly snorting cocaine.
Given the timing, H&M had to scramble for an alternative.
"This is the quickest thing that we could come up with on such short notice," said Jennifer Uglialoro, an H&M spokeswoman.
The print campaign, which broke in the November issues of Interview, Paper and V magazines, used only the words "Stella McCartney for H&M" printed on a purple background and no pictures. H&M's Web site features headless mannequins modeling select looks from the line.
The full collection, consisting of about 30 pieces, will be available for online viewing on Oct. 27, the Web site says.
The line is the second collaboration between a high-end designer and H&M, a so-called fast-fashion retailer that sells cheap chic.
Last year, H&M produced a limited edition collection by Karl Lagerfeld, which created a stampede among shoppers, who vied for the items, many of which sold out within hours.
Asked whether the switch to a lower-profile ad campaign would hurt sales of the McCartney line, a spokeswoman said, "We anticipate that it will be well-received by our customers."
vintage_princess
Adorable illusion
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I 
Stella and have always been a fan of her designs. I think what she has done for H&M loks good in the professional pics, but curious to see what they will look like in the stores..thats if every piece isnt literally snatched up as soon as they are available.
Im guessing Oxford St will probably have the biggest supply of her stuff..thats a shame because I hate that place.
Stella and have always been a fan of her designs. I think what she has done for H&M loks good in the professional pics, but curious to see what they will look like in the stores..thats if every piece isnt literally snatched up as soon as they are available.Im guessing Oxford St will probably have the biggest supply of her stuff..thats a shame because I hate that place.
fullfrontal
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From The Daily News...
STOCKHOLM, Sweden (AP) -- Italian model Mariacarla Boscono will replace Kate Moss in TV commercials to help launch a collection by Stella McCartney for Swedish clothing chain Hennes & Mauritz.
Moss lost the contract after photos of her allegedly snorting cocaine in a London music studio were published last month in a British tabloid.
McCartney was personally involved in the selection of Boscono, who has previously worked with the designer, H&M spokeswoman Liv Asarnoj said Tuesday.
Posters and newspaper ads for McCartney's collection will not feature any model, Asarnoj said. "We have chosen a graphical solution for those instead."
PrettyBlueEyes
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Tommorow we can finally see the whole collection on the h&m website 
Stella McCartney For H&M - Launch Party
...so "just" 2 more weeks waiting to the Stella Launch at H&M...
...however... just sas on german tv channel, that there was OFFICIAL LAUNCH PARTY OF Stella McCartney Collection for h&m in London...
...so if you are interested (i suppose so ....
) ----
check all the pics of the launch party on www.gettyimages.com
---> rubric "all editiorial"... -->
that`s the link (hope its going to work
http://editorial.gettyimages.com/source/search/FrameSet.aspx?s=ImagesSearchState%7c0%7c-1%7c28%7c0%7c0%7c0%7c1%7c%7c%7c0%7c0%7c0%7c0%7c0%7c0%7c0%7c0%7c7%7cStella+McCartney%7c-8193%7c0%7c0%7c0%7c0&p=7&tag=1
...enjoy pics even you are almost only see pics with the celebs visiting the party - 2morrow the entire collection will be released on h&m website!
Best regards from vienna to all stella fans!
...so "just" 2 more weeks waiting to the Stella Launch at H&M...
...however... just sas on german tv channel, that there was OFFICIAL LAUNCH PARTY OF Stella McCartney Collection for h&m in London...
...so if you are interested (i suppose so ....
) ----check all the pics of the launch party on www.gettyimages.com
---> rubric "all editiorial"... -->
that`s the link (hope its going to work
http://editorial.gettyimages.com/source/search/FrameSet.aspx?s=ImagesSearchState%7c0%7c-1%7c28%7c0%7c0%7c0%7c1%7c%7c%7c0%7c0%7c0%7c0%7c0%7c0%7c0%7c0%7c7%7cStella+McCartney%7c-8193%7c0%7c0%7c0%7c0&p=7&tag=1
...enjoy pics even you are almost only see pics with the celebs visiting the party - 2morrow the entire collection will be released on h&m website!
Best regards from vienna to all stella fans!
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vintage_princess
Adorable illusion
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Thnaks for the pics. I didnt realize Stella for H&M was gonna be so big. Is Liberty Ross wearing the shirt dress?
More Stella pics
Found some more pictures of the Stella collection - on mannequins
They´re only doing womenswear
copy paste link to new window:
javascript
penWindowSlideShow7412('/DNet/road/Classic/article/0/jsp/clickImageRender.jsp?minor=479026&major=1&imageNo=0','Bildspel',600,550)
Found some more pictures of the Stella collection - on mannequins
They´re only doing womenswear
copy paste link to new window:
javascript
penWindowSlideShow7412('/DNet/road/Classic/article/0/jsp/clickImageRender.jsp?minor=479026&major=1&imageNo=0','Bildspel',600,550)
Last edited by a moderator:
STELLA DOES IT FOR H&M
A DOSE of Stella McCartney style never did anyone any harm, and last night H&M was riding high on her wave. To celebrate the launch of her new, one-off collection for the label, that is bound to cause shopping riots when it arrives in store next month, London's most fabulous convened in an old school, St Olaves, on Tooley Street for a party that was well worth the hype. Kate Moss may not have made it – Italian model Mariacarla Boscono has replaced her as the face of the exclusive line – but Gwyneth Paltrow more than made up for it. "I really liked the whole collection," she told us. "You must write that, I want Stella to read it. If I could only have one piece I'd buy the short sleeved black satin jacket." The show, during which the models played musical chairs as bouncers stole back-to-back chairs in the centre of the catwalk until just two girls were left to fight over the winning attention spot (the mint green silk dress won in the end, despite the model falling on the floor after her contender pulled the chair away), had just the right balance of Stella's sense of humour and stylish charm. There were baggy, silky trousers drawn in at the ankle, low-waisted dresses, satin dungarees and even a budget version of her sexy tie-above-the-knee boots. Gwyneth's black jacket caused quite a stir ( Jasmine Guinness wanted it, too, as well as a sparkly embroidered cardigan), while tuxedo-style coats and tulip-skirted trench coats were all recognisably Stella – so, for that matter were the strictly vegetarian canapés, washed down by plenty of Champagne for a crowd aware that they were witness to a true fashion moment. As Gwyneth battled through the crowd to her car after the show, tailed by a train of paparazzi, fireworks lit the sky above the "Stella McCartney for H&M"-shaped box hedge outside and the high street once again made a play for high fashion's limelight.
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